III. Who We Serve

Public Education (Schools to Universities)

  • Primary schools
    Interactive lessons that introduce key concepts through play, memory, and guided practice.
  • Secondary schools
    Resources that support revision, subject vocabulary, applied scenarios, and confidence across curriculum-linked topics.
  • Colleges
    Practical tools that boost employability, subject confidence, and applied problem-solving.
  • Universities
    Digital pedagogy that raises engagement and outcomes in accounting, business, law, criminology, physics, and related modules.
  • Youth organisations and charities
    Programmes that use game-based learning to support confidence, skills, and access to education.

Government and Professional Bodies

  • Education departments
    Supporting subject engagement, measurable learning progress, and scalable digital pedagogy.
  • Enterprise agencies and local councils
    Using game-based learning to support skills, confidence, and applied decision-making in community programmes.
  • Professional bodies
    Organisations that promote CPD, professional standards, subject mastery, and evidence-based training.
  • Job centres and employability providers
    Using games to help learners build confidence in workplace-relevant knowledge and decisions.
  • Trade unions
    Supporting workforce learning, financial wellbeing, and accessible professional education.

Entrepreneurs & SMEs

  • Early-stage entrepreneurs
    Building confidence in budgeting, cash flow, and funding decisions.
  • Growth-stage entrepreneurs
    Tools for scaling, hiring, and financing decisions.
  • SME training providers and enterprise hubs
    Structured, evidence-based resources for business support programmes.
  • Apprenticeship providers
    Helping apprentices develop essential money management skills, from budgeting to understanding payslips and tax.

Corporate and Executive Learners

  • Executive financial training
    Tailored programmes for senior managers and leaders without a finance background.
  • Corporate training and professional services
    Investment firms, banks, and corporate academies using interactive tools for staff learning.
  • HR and employee wellbeing programmes
    Companies embedding financial literacy into staff wellbeing and benefits packages.
  • Charities supporting vulnerable groups
    Organisations such as Citizens Advice and Money Advice Scotland that could use games to help clients improve money management and avoid debt.

Banks, Fintechs, and Customer-Facing Companies

  • Banking and fintech apps
    Organisations such as Monzo, Starling, or RBS that integrate money games to strengthen customer financial capability.
  • Large companies with customer engagement platforms
    Firms adding financial literacy tools as part of corporate responsibility, loyalty, or wellbeing initiatives.
  • Credit unions, insurance companies, and mortgage providers
    Using financial literacy tools to support members, educate first-time buyers, or strengthen customer engagement.